Trouble City | Population: 1. Amanda Wallace, Creative Director.

About

In place of the obligatory "cool kid" headshot, let's take it back to June 28, 2015. Grateful Dead concert in San Jose, CA. The Supreme Court had just legalized gay marriage, and here comes this double rainbow. What a showoff, Jerry.

In place of the obligatory "cool kid" headshot, let's take it back to June 28, 2015. Grateful Dead concert in San Jose, CA. The Supreme Court had just legalized gay marriage, and here comes this double rainbow. What a showoff, Jerry.

 

TROUBLE CITY | IS AMANDA WALLACE

Why? Because when I was baby, I used to pile up the toys in my crib and hurl myself over the side to freedom. The nickname stuck.

I’m a writer, creative leader, and mentor.

As a copywriter, I find the core human story and work outwards from there. This applies to every brand, product launch, and campaign I’ve ever worked on. Once we uncover the simplest human truth, we stand a chance at driving meaningful connection.

As a manager, I lead with positivity. I want my teams to feel heard and motivated to do the best work of their careers. I want them to grow, and above all, look out for each other.

Proud mama of 2 basset hounds, I eat, breathe and sleep history, nutrition, wellness, science, music, art, history and, of course, trouble.